Archetype Me

• Broadcast
• Shorts
• Stop Motion

iD.ollogy is the brainchild of Creative Director Andrew Yang and Archetypes founder Cristina Carlino.

The personalities brought to life by the characters in iD.ollogy are broken out by “archetype”. The idea of the archetype originated with the great philosopher Plato, and has been a staple of world reknowned people from Carl Jung to Caroline Myss.